Nanotechnology Conference and Trade Show - Nanotech 2006
> Program > Technical Conferences > Business & Development > Nano Impact Workshop > Nanotech Job Fair > Expo
Program
Sessions
Sunday
Monday
Tuesday
Wednesday
Thursday
Index of Authors
Index of Keywords
Confirmed Speakers
Conferences & Symposia

Conference Proceedings

Conference Technical Proceedings

Spinning science: The commercialisation of nanotech and financial news

M.F.E. Ebeling and G. Cooper
University of Surrey, UK

Keywords:
PR, financial journalism, risk communication, private investment

Abstract:
As nanotechnology’s risks and benefits continue to be debated in both specialist science and popular media, there has been a call for more social scientists to examine public perceptions, understandings and involvement in the governance of nanoscience and technology. There has been little research into the how nanotechnology has been communicated to the investing public and as the commercialisation of nanotechnology intensifies, this area will be more significant over the next few years.
 
While there has been much research and scholarship developed on communicating risk to the public through popular media and the contestations over understanding science and technology in society, there has been virtually no work on communicating financial risk or critical, sociological examinations of financial journalism. This research is investigating the primary relationships between the public relations and communication firms who are promoting the commercialisation of nanotechnology and scientists who are spinning out start-ups from their nanotechnology research, and how the financial potential (and risks) of the technology is being communicated to venture capitalists, financial journalists and the investing public.
 
This paper will present the preliminary findings of the year-long project that is researching the commercialisation of nanotechnology in the United Kingdom and the United States.

Back to Program

Sessions Sunday Monday Tuesday Wednesday Thursday Authors

Nanotech 2006 Conference Program Abstract

 
Nanotechnology Conference | Terms of use | Privacy policy | Contact | NSTI Home
Program | Technical Conferences | Business & Development | Nano Impact Workshop | Nanotech Job Fair | Expo |
Nanotech 2006 Home | Press Room | Venue | Subscribe | Site Map
Names, and logos of other organizations are the property of those organizations and not of NSTI.
This event is not open to the general public and NSTI reserves the right to refuse admission and participation to any individual.